Acquire players
—not clicks.
Execute against priced intent with outcome targets and risk constraints—so you can scale spend without sacrificing margin discipline.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg"><path d="M 0.778 9.607 L 0.778 3.923 L 0.778 4.277 L 0.778 0.739 Z M 11.305 11 L 9.001 8.811 C 8.853 8.67 8.751 8.524 8.694 8.372 C 8.637 8.22 8.609 8.066 8.609 7.91 C 8.609 7.573 8.734 7.274 8.983 7.013 C 9.231 6.752 9.554 6.622 9.949 6.623 C 10.263 6.623 10.508 6.691 10.685 6.827 C 10.863 6.963 11.07 7.143 11.305 7.367 C 11.534 7.149 11.738 6.971 11.917 6.831 C 12.096 6.692 12.344 6.623 12.66 6.623 C 13.07 6.623 13.395 6.754 13.638 7.015 C 13.879 7.277 14 7.577 14 7.915 C 14 8.071 13.969 8.227 13.906 8.383 C 13.843 8.54 13.744 8.683 13.608 8.812 L 11.305 10.999 Z M 0.778 2.814 L 13.222 2.814 L 13.222 1.193 C 13.222 1.08 13.172 0.976 13.073 0.881 C 12.973 0.786 12.863 0.739 12.744 0.739 L 1.256 0.739 C 1.137 0.739 1.027 0.786 0.927 0.881 C 0.828 0.976 0.778 1.08 0.778 1.193 Z M 6.43 10.346 L 1.256 10.346 C 0.898 10.346 0.6 10.232 0.36 10.005 C 0.12 9.776 0 9.492 0 9.153 L 0 1.193 C 0 0.854 0.12 0.57 0.36 0.342 C 0.6 0.114 0.898 0 1.256 0 L 12.744 0 C 13.102 0 13.4 0.114 13.64 0.342 C 13.88 0.57 14 0.854 14 1.193 L 14 4.646 C 13.606 4.414 13.182 4.235 12.729 4.11 C 12.276 3.985 11.801 3.923 11.305 3.923 C 10.855 3.923 10.422 3.979 10.007 4.093 C 9.592 4.206 9.208 4.367 8.855 4.576 L 0.778 4.576 L 0.778 9.153 C 0.778 9.266 0.828 9.37 0.927 9.465 C 1.027 9.56 1.137 9.607 1.256 9.607 L 6.232 9.607 C 6.261 9.742 6.29 9.869 6.318 9.988 C 6.346 10.106 6.383 10.225 6.43 10.346 Z" fill="rgb(0, 0, 0)" height="11.000000392327447px" id="dGvQeKTMb" transform="translate(1 2)" width="14px"/></svg>)
More stable CPA for high-value players
Spend where intent and economics justify it.
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Better capital efficiency at scale
Reduce uncertainty as budgets grow.
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Less exposure to waste and abuse
Enforce risk controls in execution, not after the fact.
More stable CPA for high-value players
Spend where intent and economics justify it.
Better capital efficiency at scale
Reduce uncertainty as budgets grow.
Less exposure to waste and abuse
Enforce risk controls in execution, not after the fact.
More stable CPA for high-value players
Spend where intent and economics justify it.
Better capital efficiency at scale
Reduce uncertainty as budgets grow.
Less exposure to waste and abuse
Enforce risk controls in execution, not after the fact.
More stable CPA for high-value players
Spend where intent and economics justify it.
Better capital efficiency at scale
Reduce uncertainty as budgets grow.
Less exposure to waste and abuse
Enforce risk controls in execution, not after the fact.
AdWave is the execution engine for outcome-driven acquisition.
It uses priced intent signals and operator-defined constraints to deploy spend where it’s most likely to pay back.
Intent-gated bidding (buy only what’s worth buying)
Intent-gated bidding (buy only what’s worth buying)
Outcome-based modes (FTD / payback / value targets)
Outcome-based modes (FTD / payback / value targets)
Risk and compliance constraints built into execution
Risk and compliance constraints built into execution
How It Works
Consume priced intent signals
Use AdFlow signals (or your qualified sources) as the foundation.
Consume priced intent signals
Use AdFlow signals (or your qualified sources) as the foundation.
Execute under constraints
Align bidding to business goals and risk tolerance.
Execute under constraints
Align bidding to business goals and risk tolerance.
Improve with closed-loop truth
DataPulse outcomes feed back into smarter decisions.
Improve with closed-loop truth
DataPulse outcomes feed back into smarter decisions.
What we don’t do？
Not a volume reseller
we don’t optimize for “more traffic.”
Not a manual trading console
fewer knobs, stronger economics.
Not feature wars
built to enable AI-autopilot workflows over time.
FAQ
Is AdWave a DSP?
Do I need AdFlow to use AdWave?
What we don’t do？
Not a volume reseller
we don’t optimize for “more traffic.”
Not a manual trading console
fewer knobs, stronger economics.
Not feature wars
built to enable AI-autopilot workflows over time.
What we don’t do？
Not a volume reseller
we don’t optimize for “more traffic.”
Not a manual trading console
fewer knobs, stronger economics.
Not feature wars
built to enable AI-autopilot workflows over time.
What we don’t do？
Not a volume reseller
we don’t optimize for “more traffic.”
Not a volume reseller
we don’t optimize for “more traffic.”
Not a manual trading console
fewer knobs, stronger economics.
Not a manual trading console
fewer knobs, stronger economics.
Not feature wars
built to enable AI-autopilot workflows over time.
Not feature wars
built to enable AI-autopilot workflows over time.