Your AI Advertising Engine For Maximum Performance

AdWave isn’t just another DSP—it’s a performance‑driven bidding layer with intelligent traffic delivery, powered by behavioral intelligence.

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Precision Real-time Bidding
From Day One

Create fast, target precisely, and optimize in real time—with your data built in.

Smart From First Ad

Campaigns launch with intelligent defaults and auto‑tuning aligned to your goals—driving faster ramp and higher ROAS.

Behavior‑Driven Loop

Performance and user signals from DataPulse feed back in real time to refine audiences and creative.

Adaptive Bidding Engine

Bidding, pacing, and targeting adjust continuously to capture more qualified traffic and lift conversion rates.

Intelligence That Compounds

As data accumulates, predictions sharpen—improving efficiency, boosting ROAS, and scaling conversions.

Launch Smarter | Spend Where it Wins

Build quickly, reach the right audiences, and let AI optimize while you measure full-funnel impact.

Smarter Campaign Execution

Validations

Thresholds

Statuses

Set Goal

Guided campaign creation

Targeting

Geo + audience controls

Launch

Go live—managed within set parameters

Measure

Track performance

Optimize

AI makes intelligent adjustments

Clarity from the Start

Align your advertising directly with business objectives from day one.

Tie campaigns to metrics that matter—not just clicks.
Launch goal-oriented campaigns in minutes with intuitive setup and automated validation.

Goal validation

Baseline readiness

Precision Reach

Connect with your most valuable audiences across channels and devices.

Combine geographic, demographic, behavioral, and CDP attributes to identify and prioritize high‑value audiences.

Move more of your ads to the moments and places where people are more likely to convert.

DataPulse automatically forms dynamic audience segments and scores audiences by predicted outcomes.

Audience quality

Activation readiness

Confident Activation

Launch faster with an AI co‑pilot that safeguards your strategy.

AI optimizes bids and pacing within your predefined rules and budgets to reach stable performance quickly.

Guided setup with smart defaults, goal validation, and automatic checks.

Each campaign optimizes to a single primary outcome for clear measurement and higher return on spend.

Launch safeguards

AI bid policies

Continuous Growth

Make your advertising more efficient and effective over time.

Use measurement and attribution signals to direct spend toward higher‑quality traffic and away from underperforming paths.

AI continuously updates bids, budgets, audiences, and placements based on real‑time results to lift ROAS and conversion rate.

Find and reach new users who resemble your best converters while protecting efficiency.

Strategy tuning

Actionable Insights

Track performance and understand what drives growth in a unified view.

Monitor ad spend, impressions, conversions, and ROI with timely alerts as they become available.

Measurement signals feed back into the AI engine to refine bids, targeting, and pacing.

Move beyond last‑click with views to understand true contribution across channels and combine conversion events with attribution data to optimize which touchpoints get credit—and where to invest next.

Spend alerts

Attribution models

About

Live event gating • Real‑time monitoring • Role‑based access

While Competitors Run Ads AdWave Runs Your Growth

WHY
AdWave

Attribution You Can Trust

See the real impact of your ads with transparent, real‑time attribution. Combine conversion and path data with traffic‑aware delivery and CDP‑enriched audiences, and route them into our AI‑powered engine—resulting in smarter sourcing, higher conversion, and ever‑improving predictions that lift ROAS automatically.

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